Black Friday is the best time of year to take advantage of huge discounts and save on all your favorite products, including fitness equipment and gear. Since it takes place at the beginning of the holiday season, it's the perfect time to invest in gifts for others and treat yourself to a little something extra!
The Black Friday deals 2025 cover all fitness categories, from strength training and cardio equipment to recovery equipment, clothing and nutritional supplements, with which you can take your health and well-being to a new level.
Start thinking now about what you want to buy on Black Friday and do your research so you're ready to take advantage of the special offers and secure the items you're most excited about.
The best Black Friday fitness deals
Speediance Gym Monster 2 – up to 24% discount
The Speediance Gym Monster 2 is a revolutionary all-in-one home gym system with adaptive digital weight resistance technology. If you're looking for the most affordable way to set up a home gym, you should replace your entire rack of traditional weights with this comprehensive system at Black Friday prices.
Save up to €1100 this Black Friday and get this premium home gym for a fraction of the usual cost.
Choose your ideal weight for each exercise with up to 100 kg of digital resistance via magnets, available in precise 0.5 kg increments. Skip the commercial gym without sacrificing the full fitness experience, all from the comfort of your own home. It arrives largely pre-assembled, so no complicated setup is required and you can start training right away.
When you're finished with your workout, you simply fold it up – it takes up hardly any space!
The Gym Monster 2 has a large screen and offers a wide variety of exercises, including nearly 200 pre-made workouts, so you can enjoy a full-body workout with exercises tailored to your specific needs. Prefer to create your own workouts? Select Free Lift mode and get creative.
With a whole range of accessories you can add, such as a bench, barbells, dumbbells, ropes and even a rowing attachment, the possibilities are endless.
One of the biggest differences to Gym Monster 2 is that it doesn't require an ongoing subscription. The only costs are the initial purchase price of the equipment.
Speediance VeloNix – up to 23% discount
If you prefer cardio training, then get pedaling with the Speediace VeloNix exercise bike. Save a whopping 23% with our Black Friday deal.
The sleek and modern design of this bicycle is not only beautiful to look at, but also easy to clean. It is small and compact, requiring only 0.85 square meters of floor space, so it fits even in the coziest houses or apartments.
Enjoy a powerful 2300W electric motor and features for hill climbing, but rest assured that all this power won't disturb your neighbors.VeloNix uses advanced algorithms to keep the noise level below 60 decibels, so you can ride early in the morning or late at night without disturbing others.
Ride solo, compete against others in race mode, or choose a trainer-led virtual cycling course for a guided workout. With a 21.5-inch HD display and excellent audio quality, you'll be fully immersed in the experience.
Track your progress and sync it with Strava to monitor key metrics. Use statistics on your cadence, heart rate, and FTP to optimize your training and become better, faster, or stronger.
Don't miss the chance to save up to 700 euros with this incredible Black Friday offer.
Apple Watch
The Apple Watch is widely considered the gold standard for fitness and health tracking, and Black Friday is often one of the best times to save on this investment. It monitors heart rate, blood oxygen levels, sleep, and ECG, giving you insights that allow you to take control of your health.
Users love integrating it with other popular fitness apps and subscription services, so you can stay connected via your wrist wherever you go!
If you love water sports, you don't have to worry, because the Apple Watch is waterproof and suitable for swimming.
You can expect discounts on current models, and you can save even more on previous generation models. Check out Apple and retailers like Amazon, Target, and Best Buy to find the best deals.
Massage devices
Massage devices like the Thera Gun percussive massager can accelerate muscle recovery, allowing you to return to the gym sooner and alleviate pain. In the past, Black Friday discounts of around 20 to 30% off regular Thera Gun prices have been available. If you're interested in attachments and carrying cases, there are also some value-added bundle deals.
Choose a small and portable model for your sports bag or for when you're on the go, or opt for a quieter model with adjustable speeds to suit your different sensitivity levels.
Other brands of massage devices where you should look out for Black Friday deals are Hyperice or TimTam.
Training wear
When you look good, you feel good, and when you feel good, you train harder. We don't make the rules! Black Friday is a great opportunity to save on your favorite brands and invest in new workout gear to enhance your time at the (home) gym.
Check out brands like Lululemon and Athleta to see what deals they're preparing for Black Friday. Athleta typically offers site-wide discounts and additional savings in the sale section. Lululemon traditionally offers Black Friday discounts on select colors and styles, including fan-favorite Align leggings and Fast. & Free collections.
Other retailers to keep an eye on are Adidas, Nike, Gymshark, and Outdoor Voices. They often offer attractive Black Friday deals.Take this opportunity to stock up on seasonal must-haves and basics for the whole year.
Recreational equipment
Complete your home gym with the best recovery equipment to maximize your workout results. Whether you're interested in saunas, cold plunge pools, ice baths, yoga, or stretching equipment, there are sure to be plenty of deals on Black Friday 2025.
HyperIce is a great brand that offers massage devices, compression boots, and ice compression systems. You might be able to find these products with a discount of up to 40% on Black Friday.
At Normatex you will find compression therapy shoes that relieve muscle soreness in weekend athletes and elite athletes.
If you are ready to make a larger investment and want to take advantage of rare discounts on home saunas, we recommend checking out brands like Sunlighten and Clearlight to see what offers they have this year.
If you use these recovery aids regularly, they can help prevent injuries and improve the consistency of your training by relieving muscle soreness and getting you back in shape.
Protein powder
If you want to build muscle, studies suggest you should approximately 1.6 g of protein per kilogram Consume your body weight in protein. If you're not getting enough protein, protein powders are one of the best and easiest ways to increase your intake and achieve your muscle-building goals.
Black Friday is the perfect time to stock up on tried-and-true favorites and new products you've been wanting to try. Some supplement brands offer discounts of 25 to 40% or BOGO deals that you shouldn't miss.
Top brands to keep an eye on include ESN, Optimum Nutrition, MyProtein, and Bodylab24. Choose from whey, plant-based, and meal replacement products with impressive discounts you won't find the rest of the year.
Here's how to find the best Black Friday fitness deals
With some fantastic Black Friday fitness ideas to check out, you'll probably already have a good idea of which equipment and products you want to buy on Black Friday 2025.
Use these tips to improve your shopping experience and ensure you find the best deals.
1. Determine what you are looking for
Evaluate your current fitness routine and identify what equipment, gear, or accessories you're missing. What's truly essential, and what's just a nice extra? Black Friday is a great opportunity to buy both, but prioritize your purchases to shop strategically.
Set a realistic budget before you start looking around so you don't overspend, and think about how you can save on important things, whether there are any special offers or not.
If you find something you like, ask yourself if it supports a specific fitness goal or how it fits into your lifestyle.
Research reviews and product specifications beforehand so you're ready to make quick decisions as soon as the offers go online.
2.Conduct your research
Do your research thoroughly. Weeks before Black Friday, read expert reviews and user ratings of potential purchases. Compare the technical specifications of competing brands and models and focus on what meets your needs.
YouTube is a great resource for seeing demonstrations of devices in action and getting a sense of their actual size and dimensions. Social media can also be helpful if you find reviews, demos, or usage examples there.
For even deeper insights, you should join fitness equipment forums or search Reddit communities to get practical feedback. Take this opportunity to ask questions and get answers from those who actually own the products.
Marketing has a tendency to highlight all features and benefits, even those that aren't relevant to you. Figure out which features are truly important to you so you don't get swayed by gimmicks.
Before purchasing, familiarize yourself with the return policy and warranty conditions for the devices so you know what you're getting into.
3. Sign up for email lists early.
Subscribe to brands' email lists weeks before Black Friday to be among the first to know about upcoming deals. Many retailers send exclusive offers to their email subscribers before officially releasing the discounts to the general public. This could be an additional discount or free shipping!
If you subscribe to a variety of brands and want to keep things organized, create a separate email folder for promotional emails to prevent your inbox from becoming cluttered.
Don't forget to unsubscribe after the Christmas period if your inbox is overflowing with all the new subscriptions.
4. Follow your favorite brands on social media
Instagram and Facebook occasionally offer flash sales that take place exclusively on social media. Don't miss them. Follow the brands you shop at and turn on notifications for posts as Black Friday approaches, so you're always aware of the limited-time offers.
Keep an eye out for giveaways! Sometimes simply interacting with the brand's content – for example, by liking, commenting on, or sharing a post – is enough to participate in special offers or free products.
5. Note down the original prices and compare them between the retailers.
Monitor the regular prices of products for about 4 to 6 weeks before Black Friday to avoid being misled by manipulated discounts. Some retailers gradually increase prices before major sales to artificially inflate the advertised discounts. Browser extensions can track price trends, saving you time and effort.
Take screenshots of the original prices as reference points during sales promotions so you can accurately estimate potential savings.
Compare identical products at different retailers, such as on the websites of brand manufacturers, on Amazon or in sports stores, as there may be cheaper offers elsewhere.
Remember to factor in shipping costs! A bargain with €30 shipping costs might not be the saving you were hoping for.
6. Search for bundle offers
Bundles often offer better value than individual items. If you're setting up a home gym, Black Friday is an excellent opportunity to purchase accessories and comprehensive bundles that will help you reach your goals.
Always calculate the cost per item in bundles to ensure you're actually saving compared to buying them individually. Some bundles include lower-value items to artificially inflate the perceived savings, so don't be fooled!
Frequently Asked Questions
Will fitness equipment be on sale on Black Friday?
Yes, sporting goods are often offered on Black Friday. It's consistently the best time of year to find big discounts. Brands like Speediance prepare for rare price reductions on both new and older products. Compare offers online and in brick-and-mortar stores.
Are fitness equipment cheaper on Black Friday or Cyber Monday?
Cyber Monday and Black Friday offer similar levels of discount, ranging from approximately 20% to 40%. Black Friday often focuses on in-store deals, while Cyber Monday provides access to exclusive online offers.
Black Friday Fitness Deals: Upgrade your equipment, save money and optimize your results
Black Friday 2025 is the perfect time to upgrade your fitness equipment and gear with significant savings. Start planning and researching now, focus on high-quality products, and resist the temptation of impulse buys. There are great deals in every category, but some of the best Black Friday 2025 offers include... Speediance Gym Monster 2 and that Speediance VeloNix, with which you can complete your home gym. Get ready now and have fun bargain hunting!
